WEBINAR: The Risk-aware CX revolution – Fast-track trusted customers while preventing fraud and policy abuse
Strict fraud controls might stop policy abuse, but they also alienate your most valuable customers. Ready to break the compromise? Access this session to learn how real-time identity intelligence empowers your teams to build seamless, automated “green lanes” for trusted shoppers while safeguarding your revenue. ➔ Access the webinar
REPORT DOWNLOAD: A new approach to checkout fraud prevention in EMEA
Fraud is getting harder to catch and more expensive to get wrong. Across EMEA, merchants are facing a new wave of AI-driven scams, account takeovers, and synthetic identities that traditional rule-based systems simply weren’t built to handle. The result: genuine customers declined at checkout, revenue left on the table, and fraud losses projected to hit […]
CASE STUDY: Skullcandy was rejecting good customers. Here’s how they fixed it without opening the door to fraud
Are overly conservative fraud approvals quietly draining your ecommerce revenue? Skullcandy faced this exact dilemma. They had a solid fraud strategy, but were losing genuine customers to accidental declines. They needed a way to optimize approvals safely without taking on extra risk. Working with Riskified, the Skullcandy ecommerce team re-evaluated their workflows to maximize safe […]
Agentic Commerce is here. Is your fraud detection ready?
AI agents are already conducting transactions on behalf of consumers, and the pace is only accelerating. But as agentic commerce goes mainstream, it’s quietly eroding one of fraud detection’s most powerful tools: interaction data. When a human isn’t the one clicking, tapping, or typing, a whole category of behavioral signals — device fingerprinting, connection analysis, […]
Your ROAS is up. So why aren’t profits?
You’re spending on Meta and Google. Your attribution tool says ROAS looks healthy. But margins are tighter than they should be, and you can’t tell which SKUs are actually driving profit versus just volume. This is the problem Omniconvert has been studying for 13 years, across 7,000+ stores. The data tells a consistent story: most […]
AI is already shopping for your customers. Is your brand ready for agentic commerce?
SOZO’s Marketing Director, Joseph Hirst, explores how recent developments from Google, Shopify, Meta and OpenAI are changing how people discover, compare, and choose what to buy online. As we move towards the age of agentic commerce, this is what eCommerce businesses need to understand now… According to IBM, 45% of consumers now use AI for at least […]
How to create an impactful 2026 AI strategy for your Shopify store
A few years ago, AI strategies for Shopify stores mostly revolved around content. Merchants used AI to write product descriptions or automate basic customer support. That’s changed fast. Ecommerce is quickly moving toward agentic commerce. With companies advancing AI shopping experiences, customers can now discover, compare, and even buy products through tools like ChatGPT and Perplexity. […]
LOYALTY IS THE NEW ACQUISITION: Why retailers are pivoting to retention in 2026
For retailers and e-commerce businesses, customer loyalty is no longer a secondary concern; it is a commercial imperative. As acquisition costs continue to rise in 2026, leaders attending the eCommerce Forum are taking a closer look at the full value of a well-run loyalty programme, from purchase frequency to long-term advocacy. Understanding and actively managing […]
The usage rights blind spot in influencer marketing
Influencer marketing has changed quickly. What used to be a fairly experimental channel now sits much closer to the centre of the media plan for most brands and agencies, with bigger budgets and a lot more scrutiny on what actually works. It’s also become part of the everyday media consumption for most people. Recent findings from […]
Receipt and label printers transition to a strategic touchpoint in 2026
For many years, receipt and label printers have been seen as simple, behind-the-scenes technology which is necessary but offers little impact. This misconception has been slowly changing over the last few years. Today, receipts offer the opportunity to drive customer service, promotions and loyalty – whereas labels provide key information to consumers when purchasing goods, […]