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Hilton London Canary Wharf
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76% of shoppers say convenience is the key priority in choosing an online retailer

But what does convenience mean to the consumer, and what does this mean for retailers building an online shopping experience? Today’s ecommerce marketplace continues to grow at an astounding rate. This growth has resulted from an accelerated shift from brick-and-mortar stores to online shopping during the COVID-19 pandemic — creating an ‘always-on’ experience for consumers. […]