How will Apple Mail privacy updates affect your email marketing?
By Fresh Relevance June 2021 has seen a series of new privacy updates from Apple, including the announcement of their Mail Privacy Protection initiative. These measures are designed to protect the privacy of the end-user. The changes will help users prevent senders from knowing when they open an email, and mask their IP address so […]
The email functionality you need to create exceptional eCommerce experiences
By Tom Ricards, Head of Channel & Partnerships, Fresh Relevance Email marketers are busy people. The need to send customers relevant and timely content, coupled with limited resources and the pressure to create more and more campaigns means time that should be spent strategizing is often eaten up designing emails and curating content. If you […]
