A 5-stage blueprint for high-performance affiliate marketing programmes

To help inform advertisers and publishers about the strategic role that the affiliate channel is now playing in marketing strategies, Rakuten Advertising has produced a 5-stage blueprint to design high-performance affiliate marketing programmes. The blueprint is based on input from members of the Rakuten Advertising International Collective (RAIC) – representatives from affiliate marketing specialists around the world […]
DOWNLOAD: 5-Stage Blueprint for High-Performance Affiliate Marketing

It may be too grand a statement to say that affiliate marketing has really come of age over the past year or two, but it certainly seems as though the strategic use of high-performance affiliate marketing models and innovation by publishers has taken a big step forward. To help inform advertisers and publishers about the […]