UK social media ad spend up 51.1% in Q3

UK ad spend on Facebook and Instagram grew 51.1% year-over-year during the third quarter of 2021, fuelled by a 32% growth between Q2 and Q3. According to Emplifi’s State of Social Media and CX report as ad spend increased, advertising costs also continued to climb with Cost-Per-Clicks (CPCs) reaching their highest level since late 2020. Meanwhile, advertisers’ […]