The importance of engaging and building loyalty in the ‘Golden Quarter’
With festive online shopping continuing to rise, ecommerce experts are reminding businesses about the importance of using this key sales period to engage and nurture new customer relationships – creating loyal, repeat customers. Economists are predicting that online spend in Britain during the ‘Golden Quarter’ (November to January) is set to hit £28 billion this […]
A customer is for life, not just for Christmas
As the festive season approaches, UK retailers find themselves grappling with the prospect of attracting customers in the face of increasing competition. With the global ecommerce market expected to exceed $6.3 trillion by the end of 2024, businesses face pressure to stand out from the crowd. Many businesses turn to heavy discounts as a quick way […]
Nearly one-third of consumers are planning to spend less this Christmas
Twenty-eight percent of consumers are planning to spend less this holiday season and only 10% plan to spend more than previous years, according to a survey by Gartner. For consumers who anticipate spending more, the vast majority of consumers note that it is a result of brands raising prices due to inflation. Gartner surveyed 306 […]
Record online spending will create the ‘Mount Everest of Christmas peaks’
Online retailers and couriers are experiencing record peak volumes and many are stretched to full capacity. That’s according to ParcelHero, which says the worst is yet to come as Christmas 2020 could be 50% busier than last year – the firm is urging retailers to work closely with their delivery partners, otherwise a looming driver […]
